The Most Influential Direct Response Advocacy Event of the Year.

Work Side-by-Side with Your Peers to Advocate for Your Industry!

It happens once a year. Our industry leaders gather in Washington to learn about the current political landscape and what to expect in the year ahead. This unique opportunity allows you to play a vital role in molding the industry’s future while protecting your business from the whims of Congress.

The Government Affairs Fly-In in Washington, DC is your opportunity to establish or maintain your presence as an industry leader as well as:

  • Network with other DR industry leaders--90% of attendees are VP level or above
  • Work as a team to take a stand on the issues affecting our industry
  • Get prepared! Learn about policy changes that could affect your business
  • Meet with representatives to talk about the issues most important to our industry
  • Come together as a united front and actively participate in the legislative process

Hear what Sfeir had to say about his experience as a first-time attendee…

  Register Now!


Overview of Events

Note: Schedule Subject to Change Prior To Event


Tuesday, May 23rd

ERSP Self-Regulation Summit

Registration Open
12:15 p.m. - 1:00 p.m.  
Introductory Remarks
1:00 p.m. - 1:15 p.m.  

Panel Presentations 
1:15 p.m. - 5:00 p.m.  

Government Affairs Fly-In Opening Reception
5:00 p.m. – 7:00 p.m.

Join us for a cocktail reception immediately following the ERSP Summit! Come network with attendees from the FTC, ERSP, ASRC and the Council of Better Business Bureaus as well as your friends and colleagues! Refreshments and hors d'oeuvres will be served.

Wednesday, May 24th

Registration Open and Breakfast
8:30 a.m. - 9:00 a.m. 
Opening Remarks 
9:00 a.m. - 9:15 a.m.
Panel Presentations
9:15 a.m. – 1:30 p.m.

Capitol Hill Visits - Please RSVP to ERA if you would like to be placed on a team visiting the Hill.  

1:30 p.m. - 5:30 p.m.

 *Schedule is subject to change


Venable LLP Headquarters Washington, D.C.
600 Massachusetts Avenue NW
Washington, D.C. 

All events will be held at Venable LLP unless otherwise noted. 


ERA Member Pricing
Government Affairs Fly-In Only: $299, $349 onsite
ERSP Self-Regulation Summit Only: $175
Package: Government Affairs Fly-In and ERSP Summit: $399, $449 onsite

Non-Member Pricing
Government Affairs Fly-In Only: $399, $449 onsite

ERSP Self-Regulation Summit Only: $200
Package: Government Affairs Fly-In and ERSP Summit: $524, $574 onsite


  Register Now!

Some of this year's speakers:

Ed Glynn, Partner, Locke Lord LLP


Mr. Glynn previously served for over 14 years in various positions with the FTC. He was a central player in the Commission’s merger review process and led the FTC’s regulatory oversight of transnational mergers and acquisitions for almost 10 years. During his time with the FTC, he was also the assistant director (international antitrust) and associate director (international) of the Bureau of Competition. Additionally, Mr. Glynn served as a trial attorney where he led several of the most significant investigations undertaken by the FTC and represented the Commission extensively in litigation in the United States District Courts and Courts of Appeals. Ed also served as a member of the U.S. Government Interagency Task Force on Europe 1992 Investment Policy. More recently, Mr. Glynn was a partner in the advertising and marketing, antitrust and regulatory practices of an international full-service law firm where his practice focused on advertising, antitrust and trade regulation issues. Currently, Ed serves as the Vice Chair for the Consumer Protection Committee of the Antitrust Section for the American Bar Association. He also is active in the Electronic Retailing Association.


Lois Greisman, Associate Director at Federal Trade Commission


Lois Greisman heads the Division of Marketing Practices in the FTC’s Bureau of Consumer Protection. Under Ms. Greisman’s management, Marketing Practices leads the FTC’s law enforcement initiatives tackling telemarketing fraud (including Do Not Call enforcement), fraudulent investment opportunity schemes, and Internet frauds, with particular focus on challenges posed by new technologies and convergence issues. Marketing Practices also leads enforcement of the CAN-SPAM Act.




Peter Marinello, Director, ERSP and VP, CBBB


Peter C. Marinello is the director of the Advertising Self-Regulatory Council’s (ASRC) Electronic Retailing Self Regulation Program (ERSP) and a vice president of the Council of Better Business Bureaus, Inc. (CBBB). Before joining ASRC in July 2004, Peter had been the associate director at the National Advertising Division of the CBBB (“NAD”) since 2000 and a Senior Staff Attorney with NAD since March of 1993. Peter has written over 1,000 self-regulatory decisions on various advertising topics and products involving traditional and direct response advertising. In the course of his work, Peter has addressed issues pertaining to new media, telemarketing, dietary supplements and nuclear energy, among others. Peter is a graduate of St. Johns University School of Law and has been a member of the New York State Bar since 1988.


Lee Peeler, President and CEO, Advertising Self-Regulatory Council


Mr. Peeler is responsible for leading the advertising industry’s system of self-regulation, a system dedicated to fostering truth and accuracy in advertising. He oversees the operation of NARC investigative and appeals units; briefs elected officials on self-regulatory initiatives, works to expand advertising self-regulation to industries that are not yet regular participants and consults with representatives of foreign governments on the value of industry self-regulation. Mr. Peeler joined NARC and BBB in 2006, following a 33-year career at the Federal Trade Commission (FTC), where he held a number management positions. While at the FTC, he served as Associate Director of the Division of Advertising Practices (1985-2001) and Deputy Director, Bureau of Consumer Protection (2001-2006.) He has spoken and testified widely on consumer protection issues including truth in advertising, consumer credit, electronic commerce, privacy and data security. Mr. Peeler received his B.A. and J.D. degrees from Georgetown University.


 Bill Knowlton, Partner, Invictus Law, P.C.


Bill Knowlton is a Partner in the Utah office of Invictus Law, working as corporate counsel to multi-national advertising and real estate businesses. Bill devotes the majority of his practice to federal and state regulatory compliance, corporate governance, government relations, employment law (representing management), commercial real estate law, intellectual property, and all aspects of dispute resolution – from initial demand to jury/bench disposition. He is Chair of the Firm’s Ethics and Professionalism Committee, and a Member of the Firm’s Hiring Committee. Also, Bill is an active member of the Government Affairs Committee of the Electronic Retailing Association, and a fervent advocate of third-party administered self-regulation. After spending two years in Ethiopia and Uganda as a missionary, Bill graduated from Arizona State University with an MBA/JD in 2008. Bill and his wife Kristy have been married 13 years, and are the proud parents of 4 energetic children (all under the age of 8).



If you are interested in sponsoring the Government Affairs Fly-In please contact Bill McClellan or Carol Neher

Bill McClellan: 703-908-1032
Carol Neher: 949-212-4004