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The latest direct response marketing best practices, how to's and news from the Electronic Retailing Association delivered right to your inbox. 

We cover relevant industry topics including:

  • Digital Marketing for Direct Response
  • DRTV
  • Advocacy and Self-Regulation
  • Consumer Behavior
  • e-Commerce
  • Retail

With contributions from these amazing authors:

  • Babak Azad
  • Jordan Pine, Author of The SciMark Report
  • Oded Noy, TargetClose LLC
  • Peter Marinello, Electronic Retailing Self-Regulation Program
  • Rick Petry, Rick Petry Creative Writer LLC
  • Sam Mallikarjunan, HubSpot
  • Sean Fay, Envision Response

And more!

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